Jay Choyce Tibbitts
Strategy Director | Creative Strategist | Fashion Creator
New York City Metropolitan Area · 1 connectionNot on Unlinked · Imported profile. Is this you? Claim it
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About
With nearly a decade of experience in the social media and digital strategy space, I’ve had the privilege of working with an incredible range of clients across tech, sports, CPG, retail, QSR, and beauty. I’ve led social media strategy for powerhouse brands like Revlon, Samsung US, Unilever, Chipotle, Cetaphil, PNC Bank, CityMD, and Benefit Cosmetics—as well as public figures like Alexis Ohanian. Beyond strategy, I channel my “passion for fashion” into my work as a Fashion and Lifestyle Creator. My style and industry insights have earned features in Vogue, WWD, and L’Officiel and led to creative collaborations with brands like Disney/Hulu, Ralph Lauren Fragrance, Philosophy di Lorenzo Serafini, SSENSE, Italist, and Hello Fresh. This dual perspective—combining business strategy with creative execution—has been a unique asset throughout my career, allowing me to approach challenges holistically and deliver results that resonate both culturally and commercially. I’m always eager to connect with like-minded professionals and explore new opportunities. Let’s chat! FUN FACTS ABOUT ME: - I was a member of the USA Gymnastics Team and placed 23rd in the World when I was ten years old. -As a
Experience
May 2015
Dec 2023
Apr 2022 to Dec 2024
Sep 2020 to Aug 2021
May 2015 to Dec 2018
May 2015 to Dec 2018
May 2017 to Aug 2017
May 2018 to Aug 2018
Jan 2018 to May 2018
Sep 2016 to Jun 2017
Oct 2016 to Dec 2016
Sep 2016 to Dec 2016
Jun 2016 to Aug 2016
Jun 2015 to Aug 2015
Education
Certificate of Completion | Strategy Director Program Advertising Strategy
2023 to 2023
Certificate of Completion | Strategy Director Program Advertising Strategy
2023 to 2023