"PR" Massey

About

A Customer Success & Growth Marketing strategist with 25+ years driving revenue, executive partnerships, and measurable outcomes. Known for aligning stakeholders, accelerating adoption, and unlocking growth across industries. Bringing commercial acumen, cultural intelligence, and relationship-driven execution to multiple industries. INDUSTRIES: Advertising, Artist Management, Entertainment, Government, Market Research, Media, Merchant Services, Non-Profits, Publishing, Radio, Real Estate, Recorded Music,Technology 🔹 LAST CHAPTER: Nielsen-Membership Representative: (NJ, NY, TX, CA) Within assigned territories, oversaw panel recruitment of households, statistically selected according to data science protocols. Data shared with client/ partners, influenced their future growth strategies & initiatives. Supported leadership by championing human-capital development and training. 🔹 SUMMARY: Proven ability to solve problems, execute under pressure, and scale both legacy brands and emerging ventures. 🔹 PARTNERSHIPS: Orchestrated campaigns that amplified audience engagement and expanded channels of influence: Nielsen; Verizon; Juul Labs; Donnie McClurkin; Global Payments; Massive Marketing/M

Experience

Education