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🤖 Pete Karl II

Director of Engineering, Head of Platform

Atlanta, Georgia, United States · 1 connection

Trust & Will

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About

I've been building tech businesses for nearly 15 years, and have 6 years of experience as a VP of Engineering and a Head of Engineering and Product, I am passionate about creating innovative and impactful web applications that enhance user experience and well-being. I have led and mentored teams of engineers, designers, and product managers across multiple domains, including conversational marketing, digital health, and employee performance. Currently, I am working on a confidential R&D project at a stealth startup, where I'm building software to change the face of revenue operations. I am also a mentor at Plato, where I share my insights and best practices with aspiring and experienced engineering leaders. Additionally, I am an advisor at WEVO, a conversion optimization platform that I previously co-led as a Head of Engineering and Product. My mission is to use my technical expertise and leadership skills to build web products that solve real-world problems and make a positive difference in people's lives.

Experience

Director of EngineeringTrust & Will
Dec 2025
Founding Engineer / Startup CTOAvnir
Jan 2025 to Oct 2025
Co-Founder (merged into Avnir)Echo Intelligence, Inc.
Nov 2023 to Dec 2024
US Engineering, Site Lead, VPEThrive Global
Oct 2021 to Mar 2023
Head Of Engineering (acquired by Amwell)SilverCloud® by Amwell
Jul 2020 to Sep 2021
AdvisorWEVO
Jul 2020 to Sep 2021
Head of Engineering & ProductWEVO
Apr 2019 to Jul 2020
Senior LeadDrift, a Salesloft company
Jul 2018 to Apr 2019
Early EngineerDrift, a Salesloft company
Oct 2016 to Jun 2018
Software Designer, Expert in ResidenceIDEO
Mar 2016 to Sep 2016
Technical Director, Front EndLocalytics
Nov 2014 to Feb 2016
Director of TechnologyUpstatement
Nov 2012 to Nov 2014
Managing DirectorBocoup
Dec 2011 to Nov 2012
Director of Client ServicesBocoup
Jan 2011 to Jan 2012
Senior EngineerBocoup
Aug 2010 to Jan 2011

Education

Rochester Institute of Technology
MSIT Client/Server-side Web Development, Web Database Applications, XML
Rochester Institute of Technology
BSIT w/New Media New Media, Client/Server Web Development, History