Natalia Rivera de Lima

About

I'm a product leader with a multidisciplinary background in architecture, design, and product management.I combine creative vision with strategic execution and thrive at the intersection of business, technology, and design, turning complex challenges into user-centered outcomes that drive growth and measurable impact. I began my career in architecture, where I developed skills in problem-solving, systems thinking, and precision.That foundation evolved into a focus on crafting impactful digital experiences that are both refined and aligned with business objectives.Today, as Co-Founder & Creative Director at Shake Design & Development, I lead cross-functional teams to shape ideas into scalable products that deliver long-term value. Expertise includes: -> Product Strategy & Growth I build roadmaps tied to KPIs, driving double-digit gains in engagement and conversion.I scale MVPs into market-ready offerings by aligning design, engineering, and business priorities. -> Product Leadership & Execution I've directed multidisciplinary teams through 10+ successful launches, balancing customer needs with revenue goals.I drive collaboration across stakeholders to accelerate delivery and strengt

Experience

Education