Jeffrey Doyle

About

The sports industry is entering a new commercial era. College athletics is transforming. Global sponsorship models are evolving. Media fragmentation is reshaping fan engagement. And brands are demanding partnership platforms that drive measurable business outcomes — not just visibility. For more than 20 years, I’ve operated at the intersection of sponsorship sales, commercial strategy, brand partnerships, and revenue growth across sports, media, lifestyle, and wellness platforms. My experience spans global agencies, rights holders, emerging properties, universities, and entrepreneurial ventures — helping organizations modernize commercial strategy, unlock new revenue opportunities, and build scalable partnership ecosystems. Today, through Cadence, I work with properties, universities, brands, and growth-stage platforms on enterprise partnerships, sponsorship strategy, commercial architecture, and long-term revenue development. Areas of focus include: • Commercial Growth Strategy • Enterprise Partnerships & Sponsorship Sales • College Athletics Commercialization • Revenue Platform Development • Naming Rights & Premium Partnership Strategy • Health, Wellness & Lifestyle Ecosystems •

Experience

Education