Tiffany Keller
Product Leader | AI | B2B2C PLG | Creator Platform | Social Marketplace
Oakland, California, United States · 1 connectionNot on Unlinked · Imported profile. Is this you? Claim it
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About
Founding the PM function at GC AI, the AI platform for in-house legal teams. Ranked #13 on Fast Company's Most Innovative AI Companies of 2026 alongside Google, Anthropic, and OpenAI. Building the product discipline from zero: customer discovery with General Counsels, prototyping, evals, and roadmap. Most recently Principal PM at GoFundMe leading B2B2C AI for the 100M MAU social giving multi-sided marketplace, where I shaped the first AI-powered social hooks matching donor demand to fundraiser supply across both P2P and B2C charities. Established AI product-fit for the social platform, and led first use cases for ML-driven cause and event clustering that unlocked one-to-many donation flows for the first time, letting donors interact with and give to a cause that reaches many fundraisers at once. Companies post-PMF hire me to add unit economics and product-led growth without breaking retention. The same systems thinking that scaled live ops and micro-transactions in gaming now scales AI product iteration and hybrid token/subscription monetization. Across a decade in gaming, I drove the revenue growth that set up 3 of the top 5 gaming acquisitions of all time (Activision, Zynga, Scop
Experience
Nov 2023 to Nov 2025
Aug 2023 to Oct 2025
Sep 2024 to Sep 2025
Nov 2022 to Sep 2025
Jan 2023 to Mar 2025
Mar 2024 to Jan 2025
Aug 2019 to Jan 2021
Aug 2018 to Sep 2019
Jan 2015 to Jan 2016
Jan 2015 to Mar 2015
Education
Bachelor of Science (BS) Product Development with IT Minor