✌R

✌️ Roland Smart

Marketing Executive & Entrepreneur | Fractional CMO/CEO | GTM, Brand & Growth for SaaS, FinTech & Mission-Driven Companies

San Francisco, California, United States · 1 connection

TheraHive

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About

Marketing executive and entrepreneur with 25+ years scaling high-growth SaaS, fintech, MarTech, and mission-driven companies, from Series C startups through global enterprise. I bring an owner's mindset to every engagement: I've built and run companies of my own, and I bring that same P&L accountability to fractional CMO and advisory work. My track record spans brand and category creation, demand generation, product marketing, and community and advocacy programs, including leading Oracle's global developer community (OTN) and its ACE advocacy program (tied to ~20% of won opportunities and up to 44% larger deal sizes), and driving Pantheon to category leadership in WebOps ahead of a $40M Series D. Currently: Co-Founder & CEO of TheraHive, the largest online DBT skills-group program; advisor to Omega Point, an AI-first investment intelligence platform for institutional investors. Author, The Agile Marketer (Wiley, 2016). Co-host, The Marketing Agility Podcast. Co-founder, Marketing Agility Alliance (Business Agility Institute). Based in Marin County, CA.

Experience

Head of Marketing / VP MarketingPantheon Basic company page — company details not listed yet
Nov 2018 to Dec 2019
Sr. Director of MarketingSprout Basic company page — company details not listed yet
Sep 2009 to Nov 2010
VP of Social & Community MarketingOracle
Sep 2012 to Nov 2018
Gallery Manager & Acting DirectorThe Starr Gallery Basic company page — company details not listed yet
Jan 1999 to Nov 2000

Education

Tufts University
BA Art History
1993 to 1998
School of the Museum of Fine Arts
BFA Design / Studio
1993 to 1998
Maret
1987 to 1993