MD

Micah Daigle

Cofounder & designer of WriteOn, a writing coach for classrooms

St. Petersburg, Florida, United States · 2 connections

WriteOn

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About

As a designer, creative director, and strategist, I’ve been creating brands and digital products for 18+ years. My work bridges the gap between UX and identity, ensuring a smooth experience at every interaction. I love working with teams building collaborative tools that empower people to improve their lives, organizations, and communities. If you'd like to work together, please get in touch!

Experience

Cofounder and DesignerWriteOn Basic company page — company details not listed yet
Aug 2025 to Mar 2026

We're building a writing coach for K-12 students that gives them guidance, feedback, and support right when they need it. We believe teachers and students deserve better tools. And we believe AI can help kids learn, but only if the tools are thoughtfully designed. WriteOn is free for teachers. Give it a try and let us know what you think: https://writeon.co

Principal & Lead DesignerDaigle & Co Basic company page — company details not listed yet
Jun 2010 to Dec 2025

· Designed brands, products, and systems for 50+ clients: case studies at micahdaigle.com/design · Recruited and led 8+ subcontractors (designers, illustrators, animators, developers, copywriters) · Oversaw dozens of product, brand, and website launches; developed and maintained design systems · Honed a replicable process to align 2-12 stakeholders on strategic decisions · Approx 3-in-5 contracts were referrals from satisfied clients in tech, law, healthcare & aerospace · Trained design teams on how to use AI in their workflows; created viral AI images seen by millions · Pro-bono advisor to nonprofits: Center for Humane Tech, Institute for the Future, OfByFor, Alchemy, etc

Design Lead: Brand & ProductPact Basic company page — company details not listed yet
Oct 2020 to Oct 2022

· Designed an AI-assisted legal platform from scratch: novel UX for drafting & negotiating contracts · Led a naming and branding process, working with 6 stakeholders and leading 3 designers · Crafted a design system for the product; onboarded and trained a UX designer to run with it “Our mission is to return the law to the commons, and Micah nurtured that mission with deep listening, care, and impeccable professionalism. His gifts of branding and user experience have had a profound and transformative effect.” —James Oury, Founder & CEO

Organizational DesignerConsenSys Basic company page — company details not listed yet
Jun 2018 to Dec 2018

· Designed collaboration models/templates to help teams self-organize without middle management · Created custom onboarding workflow for internal org design consulting service NOTE: This was a brief stint due to mass layoffs across the company (my team got cut)

DesignerAsana
May 2014 to Oct 2015

· Designed multiple product features (e.g. onboarding) that led to significant user growth & retention · Initiated and co-led a complete redesign of the brand prior to IPO (design system still used today) · Onboarded 1,000+ person company to new identity with brand book, office signage, events, etc · Wrote a widely-read redesign retrospective on Medium (149,000+ views) “I’ve been thrilled to work with Micah. His strong sense of empathy makes him a talented designer and writer, while his ability to see the big picture makes him a sharp strategist across brand and product.”  — Justin Rosenstein, Cofounder

DesignerHackPad Inc. Basic company page — company details not listed yet
Aug 2013 to Jun 2014

· Designed web-first collaborative docs product (relaunched as Dropbox Paper to 300m users) · Sole designer on web, iOS, and Android, designed every screen and feature of all apps · Pioneered features that are now standard on collaboration/docs platforms (e.g. editor presence) · Redesigned brand identity and rolled out onto marketing website and other assets “The look and feel of Hackpad at the time Dropbox acquired us is entirely thanks to Micah. He quickly wrapped his head around a complex product and came up with novel solutions that our users loved. An absolute pleasure to work with.”  — Igor Kofman, Founder

FounderCollective Agency Basic company page — company details not listed yet
Aug 2010 to Aug 2013

Collective Agency was a startup that produced crowdfunding campaigns in order to bootstrap the development of collective decision-making software (Gov 2.0). · Produced and led crowdfunding campaigns, raising hundreds of thousands for startups/nonprofits · Trained hundreds of people on how to run effective crowdfunding campaigns · Designed and product managed an open source liquid democracy product (LayerVote) · Organized Upgrade Democracy meetup, hackathon, and open source tech group · Spoke to an audience of 1,400 at Lift Conference about the future of democracy “Micah lives and breathes your brand, then serves it back to you with authenticity, beauty, and marketing rigor that is perfectly on-point.”  — Konda Mason, Cofounder of Impact HUB Oakland

Designer and Product LeadThe Arcview Group Basic company page — company details not listed yet
Jan 2010 to Jun 2012

• Created brand identity for the most prominent cannabis investment and research firm • Product lead and designer on MyDispensary app, adopted by dozens of cannabis dispensaries in California • Worked with partner dispensaries to integrate their brand identities into the white-labeled app • Designed marketing websites and promotional materials “I’ve worked with Micah on dozens of projects and he never ceases to amaze me with how fast he can find the resonating core of an idea and then craft and deploy that message.”  — Troy Dayton, cofounder

Field Director → Associate Director → Executive DirectorStudents for Sensible Drug Policy Basic company page — company details not listed yet
Jun 2006 to May 2010

· Grew org to 8x its size (500+ chapters; 20,000+ members; 180,000+ email list supporters) · Managed 5 employees, dozens of interns, and hundreds of volunteer chapter leaders · Led campaigns that changed local, state, and federal laws; quoted in major news outlets · Designed and PM’d the organization’s first-ever wiki knowledgebase, used by tens of thousands · Organized four international conferences: booked venues/speakers, managed logistics, etc. · Established second office to expand presence to both coasts and diversified funding sources · Designed brand, website, and all collateral

Education

University of Rhode Island
Philosophy, Political Science
Jan 2002 to Jan 2006

Skills

Product ManagementEntrepreneurship