RD

Roxanne Doche

VP of Marketing

Huntington Beach, California, United States · 1 connection

Dealer Image Pro™ | Automotive Merchandising

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About

Experienced marketing executive with a strong focus on strategic growth, product marketing, and branding. Proven track record of building and managing high-performing teams and implementing effective marketing initiatives that drive revenue. Skilled in developing strategic marketing communication plans, defining objectives, identifying target audiences, and mapping messages that resonate with ideal customer profiles (ICPs). Proficient in leveraging digital media and various marketing channels to deliver integrated campaigns, optimize sales support, and successfully launch new products.

Experience

Vice President of MarketingDealer Image Pro™ | Automotive Merchandising
Oct 2024

Fractional CMOPromotive
Sep 2023

MemberRevGenius
Sep 2022

Strategic Advisor, Marketing & Sales Enablement (Dealerships)RepairPal
Aug 2023 to Mar 2024

Head of MarketingShop-Ware
Nov 2019 to Jul 2023

Marketing DirectorCoachArt
Jan 2019 to Dec 2019

Director of Marketing & Public RelationsDRIVE
Oct 2016 to Feb 2019

Content Marketing ConsultantDuct Tape Marketing
Mar 2016 to Nov 2016

Creative Marketing DirectorHorsebills.com
Jan 2013 to Mar 2016

Communications and Development ManagerLaurence School
Jun 2010 to Dec 2012

Director of Marketing & Inside SalesIshtar Insurance Services, Inc
Apr 2009 to Jun 2010

Marketing DirectorAltaware, Inc. - Closed
Sep 2007 to Sep 2008

Education

Northeastern University
Bachelor of Arts - BA Communication General

Southern New Hampshire University
International Business

Santa Monica College
Certificate in Graphic Design